Linkedin — Blog — Sam Grover

A lot of the stuff David Ogilvy wrote in the 1960s is just as relevant to copywriting today - even though it was a completely different world.

Sam GroverAugust 26, 2020book notes, copywriting, David Ogilvy, LinkedinComment

[VIDEO]: Joel Klettke tears this website down

Pro as copywriter Joel Klettke did a great review of my website. Take a look - the 14 minute video is jam packed with advice that any professional services provider should follow.

Sam GroverAugust 19, 2020Linkedin, copy review, Joel Klettke

Talk to your sales team!

Your sales team is a great source of feedback on your content. Use them!

Sam GroverAugust 13, 2020Linkedin, content marketing, content strategyComment

Good and bad unsubscribes

Not all unsubscribes are bad. But not all of them are good either. Here’s a new, more nuanced way to think about your list’s unsubscribe rate.

Content strategySam GroverAugust 23, 2019Linkedin, email marketingComment