marketing — Blog — Sam Grover

Posts tagged marketing

Are lead magnets a waste of time?

Content strategySam GroverApril 27, 2021lead magnets, lead nurturing, content strategy, marketing Comment

Copywriting is not as important as some copywriters would like you to believe

Copywriting is not as important as some copywriters would like you to believe

Copywriting is not as important as a lot of people selling copywriting courses would have you believe.

CopywritingSam GroverSeptember 3, 2020copywriting, marketing, Kamil RextinComment

Pointless personas

Pointless personas

Marketing personas are a great idea in theory, but they often fall flat on their face in practice.

Content strategySam GroverMay 25, 2020copywriting, marketing, personasComment